Avoid a negative business reputation online: Don’t jerk customers around

We bought a custom-made interior glass door from Lowe’s for $400 several weeks ago. It was supposed to be ready for delivery two days ago. Actually, it was supposed to be ready for delivery well over two weeks ago, but a store representative called to matter-of-factly let us know that the door had fallen off […]

Add pages to your website beyond its design structure with creative blogging

One of my favorite non-business quotes that seems to have everything to do with small business internet commerce comes from an article on Contact Music’s website:  “John Mayer: ‘Fame Affects My Songwriting“. CM reported that singer/musician John Mayer was having trouble writing new songs because his fans think they know him too well. He’s quoted […]

Professional Web Design: It’s what sells your business online

As an internet shopper, I love buying from sites that offer me a sleek, efficient shopping experience. I love these sites because I can be a real stickler on performance as a customer. I’m referring to website performance from start to finish. You don’t need a glitzy site.  It doesn’t have to be the least […]

Clunky websites send your customers elsewhere

We were craving pizza while having a few cocktails and watching movies last Saturday night. Immediately we considered ordering online from our favorite national pizza chain in the neighborhood.  The ordering is easy, fast, click- ‘here’- click-’there’ –  and badda-bing! – pizza is on the way. I happened to remember we had received a coupon […]

Internet Marketing Strategy: Eat more flies & make frogs!

Frogs seem to know more than we think they do, especially when it comes to internet marketing strategy and how to make a business website successful and profitable. They know that business owners can bounce like crazy from one lily pad to another and mingle their butts off with other ‘frogs.’  But if online business […]

Serve your website customers well & they will love you for it

Expert professional web design.  Search engine optimization.   An exorbitant budget thrown at pay-per-click advertising – plus email, banner and embedded website ads. You know what?  All of these efforts on your part as a business owner trying to promote your retail website amounts to basically diddly-squat if you don’t serve your online customers when they […]

Business website design has become a serious science

Putting your business on the internet can easily become one of the most profitable decisions you ever make. Consider how strong internet marketing was perceived to be in Computerworld.com’s article, “Forecasts project online sales of $215B to $335B annually by 2012″: Online retail sales in the U.S. are expected to grow about $20 billion to […]