Most Important Google Analytics Metrics

Google Analytics

Google Analytics enables you to find answers to these questions by analyzing your website traffic. This allows you to make improvements and adjustments to your website based on your visitor’s behavior. For you to get the most out of them, you need to know the most important Google Analytics Metrics. What Google Analytics Metrics are […]

5 Reasons You Should Invest In A New Website

Business success is about first impressions and your website is one of the first things potential customers encounter after searching for the products or services you offer. You may think having a website is already good enough, however; here are a few reasons why you should invest in a new website. 1. Your Website is […]

Web Design Trends for 2020

Every industry has specific trends, and that is especially true for web design. If your website doesn’t follow the trends, visitors will view your site as uninteresting. This makes it extremely important to follow the Web Design Trends every year and keep your website updated regularly. Here is a list of the top 5 Web […]

What Does Branding Mean?

Strategy

Many people are asking, what does Branding mean? The question seems to bring a little confusion. Many believe it means the name or logo of the business, and while this is partially true, it is not entirely accurate. Branding is more than the name or visual representation of your company. It is the connection that a person makes […]

Web Hosting Is Critical To Your Website’s Success

Web hosting is important when you’re launching a website. Everyone’s first concern when launching a website is its aesthetics. The site may look awesome, but if the site is on an unreliable server, then no one will be able to access your site. The choice of hosting is way too often overlooked and choosing the […]

What Is A Tracking Pixel?

Have you ever thought about how advertisers seem to know so much about your online habits? Perhaps you looked at an item online last week, and today you see an advertisement on a separate website. Maybe you want to know how companies know what links you’ve clicked or that you opened an email they sent […]

5 Website Optimization Strategies You Should Be Utilizing.

Google uses a large number of factors to determine search rankings. Some of the variables carry more weight than others. Making it important to focus on specific areas of SEO and this list is a good start. Mobile-First Google rolled out the mobile-first indexing in 2018. Mobile-first indexing means that Google is using the mobile […]

10 Landing Page Best Practices

Let’s start with the basics: Landing pages are standalone pages on your site that users arrive on when they click links from emails, advertisements, or other websites. They aim to have the user take some action, such as filling out a form or purchase products/services. Landing pages differ from other pages on your site because […]