SEO Mistakes that May Lead to a Google Penalty

SEO is a complex and ever-evolving process. Even the most seasoned SEO experts can make mistakes, but these common SEO mistakes can lead to an automatic Google penalty if left unchecked. Here’s a list of some of the most common SEO mistakes that businesses make, along with what you can do to prevent them: Low-quality […]

How To Optimize And Improve Your Website.

Optimize and Improve your website

Optimize And Improve Your Website. You’ve probably heard a lot of talk about how to optimize and improve your website and SEO, but you may be wondering what it all means. The truth is that if you want your site to perform well in search results, it’s important to optimize it properly. This can mean […]

Tips to Make A Professional-Looking Website

Having a Professional-Looking Website can seem like a daunting task. With so many lengthy guides out there it’s easy to feel overwhelmed. That’s why we put together a list of simple, easy-to-follow tips you can follow while building or revamping your website.  Photography Guide Tip No. 1: Choose photos within a similar color palette Pay […]

How to Write SEO Content

If you’ve spent any time learning about SEO, you’ve heard about content marketing. The goal of writing high-quality, relevant content for the purpose of getting it ranked on search engines is a necessary step in building traffic and gaining customers. However, it’s not enough to just write good content and publish it on your website; […]

Is Email Marketing Worth It?

How many people receive an email marketing newsletter in their inbox every day? A lot! And how many people are going to click through to check out your latest pair of kicks or your newest gourmet tea blend? Most people say 1%. That’s not a very high percentage, is it? Email marketing lets your customers […]

Why your website copy is important?

Website Copy

Your website is an essential communication tool for your business and as such needs great content. If you have good website copy, it will make people want to visit your website, stay for longer and hopefully come back again. Your website is the face of your business. Your website is your business’s face to the […]

Web Design Trends To Avoid

It’s important to keep up with the latest web design trends. In general, using the latest and greatest web design techniques can make your site look more modern, which can help it attract more visitors. While Web design trends are constantly changing, some come and go really quickly. If you’re not keeping up with the […]

What Does Branding Mean?

Indianapolis Web Design and branding

Branding is the intricate process of giving purpose to a specific company or organization by way of curating and shaping a brand in consumers’ minds. Webster Dictionary defines branding as, “The promotion of a particular product or company by means of advertising and distinctive design”. For many, even specialists, this is typically interpreted as a […]