Digital marketing involves making efforts to improve your online presence through digital channels such as Google search, email, social media, and websites. The goal is to connect with your target audience and increase sales via these online avenues. The beauty of digital marketing is that this content is available anytime in the consumer’s hands. You can promote your brand in many ways and tailor your marketing efforts to the people you want to get in front of.
If you want to see results fast with your marketing, NEXTFLY offers Pay-Per-Click ads. PPC digital marketing is not only a great way to increase leads and call volume, but also a great way to get results immediately. With PPC, your ads can start showing up minutes after we submit the ad, whereas organic optimization can take several weeks to months to get results.
At NEXTFLY, we can work with your business to decide what an appropriate budget is and then set up digital ads on the networks you wish to advertise on. First, we will need to do a lot of research on what key phrases we should build ads on, what the ads should say, and what competitors are doing. Next, we will optimize the ads, and then mine all the data we get to be sure our PPC campaign is ready to go.
One of the hottest new offerings our clients are asking for is pixel marketing or pixel remarketing. Pixel Marketing is one of the best forms of internet digital marketing today, as you encompass the idea of PPC marketing, but in a very targeted way. Essentially, we set up a pixel that will track ANY visitor that hits your site, then for the next set amount of time (15 days, 30 days, etc.), we can set up advertisements that will cater to what they were interested in.
There is no better way to keep your brand, your product, or your service in someone’s mind better than retargeting after they have left your site. This type of digital marketing has been a successful tool for many Indianapolis companies.
For example, let’s say you sell accounting services and some random user has visited your site because they overheard they were using your company for their business. Once they have visited your site, whenever they go on Facebook, Google, local news sites, supported shopping sites, etc., they will now see your ad FRONT AND CENTER. Your ad will show up in their Facebook feed, or whatever site they may visit, and your business will stay on their mind. The best part is, it’s not nearly as expensive as having random ads pop up all over the internet to people that may or may not be interested in what you are selling.
Contact us today and learn how we can set up a remarketing campaign that will help convert your visitors into paying customers!
Like a lot of businesses we see, there is a chance that you have several social media accounts set up, but very little activity across them. This is all too common of a problem, and at NEXTFLY, we will help get those dull/stale accounts turned around, and generate some buzz. With our social media marketing packages, we can start growing your followers and start building some truly valuable engagement.
Are you looking to update your website? Maybe you want to gain more followers on your company’s social media, or your website isn’t being found as easily on Google as you would like. At NEXTFLY Web Design, we do it all! As a leader in Indianapolis Web Design and digital marketing, NEXTFLY can help make your dreams a reality. We have transformed many businesses over the last 12+ years of being in business, and we look forward to transforming yours. Work with our qualified digital marketing consultants and let’s start building a plan that’s right for you. By building a strong organic ranking position, organic local listing, and digital marketing plan we can help your company climb the ranks of the search engine ladder. In time, you will start to see a huge number of calls, eCommerce sales, and leads from these changes in no time!