Mobile Web Design

Every day, more and more people are using their smartphones and tablets to surf the web and make purchases. Currently smartphone make up a quarter of all web traffic. Take a look at your Google Analytics, how many of your visitors are coming from a mobile site? More importantly, how many visitors are you losing because your website isn’t optimized for for mobile?

Let’s look at the numbers:

Why you need a mobile site

That’s a lot of people. And if your website isn’t optimized for mobile, you could be missing out. Fifty percent of people said that even if they liked a business, they will use them less often isn’t mobile-friendly.

Problems with Regular Websites on Mobile Devices

People like mobile websites. If they’re using a smartphone or a tablet to view your site, they expect your content to work accordingly.

Websites that aren’t optimized for mobile are a hassle. And people won’t put the effort into trying to figure how your site works.

It’s possible that your current site may have content that isn’t compatible with most mobile devices, like Flash. Broken links and content like this reduce your ranking in search engines and annoy users.

Forty-eight percent of consumers reported feeling frustrated and annoyed when they encountered a site that wasn’t optimized for mobile.

What Users are Looking For in a Mobile Website

This shift to mobile Internet usage means businesses have to rethink their websites. They now have to consider how customers are visiting the site, which means a completely new set of user requirements.

Tablet

  • Click to call
  • Mobile map with directions
  • Contact forms
  • Easy Navigation
  • “Thumb” ready
  • Collapsible content and image sliders
  • Links to social media profiles
  • Link to the full desktop site

What Optimizing for Mobile Can Do For You

Increased traffic- Google likes mobile websites. By having a mobile site, you’re putting yourself in a position for people to find you whenever they’re using their smartphones or tablets. People don’t wait until they’re by a computer to do a search, they’re searching on their phones while they’re commuting, watching TV, even lying in bed. Search engines recognize mobile websites and rank them higher in search results done on a mobile device.

Reduce bounce rates- When users come to your website, they decide on average within .2 seconds if they’re going to stay. If your website is hard to navigate, confusing, and doesn’t look right on their screen (which most desktop sites don’t), they’re going to leave without even looking at your content. Having an optimized site that is easy for your viewers to navigate, will keep them around longer, which might eventually result in a new customer for your business.

Increase conversions- A website that’s mobile-friendly makes it easy for your customer to do what you want. Want them to fill out a form to sign up for your email newsletter? It probably would help if the form fit in the screen and the “submit” button was easy to press with a thumb. It’s hard enough to get a conversion, and not having a mobile-friendly website is just making your job harder.

Do you have a mobile website, but aren’t sure if it’s up to speed? Grab your smartphone and go to website, while following these steps:

  • Does it load in three seconds or less?
  • Are your eyes attracted to the key selling points?
  • Are you able to easily read the content
  • Is it easy to navigate?
  • Are you able to recognize the call of action? Are you able to act?
  • Does it provide a good user experience?
  • Would you spend time on the site if it was not your own?

If your current mobile site isn’t up to speed, or your website isn’t optimized for mobile, we can help!

Why Work With NEXTFLY

When you work with NEXTFLY to optimize your site, you work with a professional.  We are an Indianapolis Web Design company that knows the industry standards, and know what works and what doesn’t. We have a proven track record of improving conversion rates and reducing bounce rates when our clients optimize their sites for mobile.

How we do it

We start by looking at your existing website. We take into consideration how your current visitors are using the site, and how you want to them to use it. Doing this, we create a seamless transition between desktop and mobile sites, we work with your existing design and optimize it to fit both smartphones and tablets.

Give NEXTFLY a call today to see if we can help mobilize your website.


Or, Call us -> 317-219-3111


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Testimonials

I have been working with Julie for over a year now and would like to take this opportunity to say how pleased I am with her work and what a pleasure she is to work with. Julie always goes above and beyond the call of duty. Her response time is on the spot! Thanks Nextfly for letting Julie handle my account and Julie you are the BEST!!! :)

Tina Couch

It is my pleasure to recommend Brett Beck for web design and technology assistance. Brett has a very professional business approach; conducting background research, with clear contracting, and reliable delivery of services. Brett communicates technical aspects in a user-friendly manner, so that our finished website met our objectives. During the process, he updated us frequently and provided opportunities to make changes. Brett was able to create a website with a clean, simple appeal, with the back end technical specifications. Our company was very satisfied with Brett’s services and fully intends to work with him again.

G. Schulz

Brett has been a client of mine for over three years. He is a dynamic entrepeneur with excellent business sense. He has really grown Nextfly and has it poised for great things!

John Delucia

Working with Andy and Julie was great. There attention to detail and ability to help me with my site was the best I could have hoped for. Also, their follow up service was even better! They are always willing to help!

Darrell Dolan

I have been doing this for over 13 years and I have met and done business with a lot of people - Brett seems to be the most knowledgeable and sharpest of them all. I’m very impressed on how he runs his business. THANK YOU FOR ALL OF YOUR HELP!!!

Dan Kahn, Floors to your Home

Awesome website and design. Easy process and great customer service. Would highly recommend.

Duepner Law

We are really pleased how much traffic we are getting from the website! We also have been getting a lot of compliments on our site from customers. We love it!!

Erin

I can't express how grateful we are for Julie and the rest of the team at NEXTFLY! Julie is beyond thorough at her job and is always looking out for our best interest. She has helped to make The Yoga Studio's website not only easy to navigate through but clean and professional. Julie always guides us in the right direction when making changes and updates to the website. We always look forward to emailing with Julie because she is always positive and patient and it's a guarantee that our website will look great! We would be lost without NEXTFLY!

Tiffany M., The Yoga Studio

We used Brett Beck and Nextfly Communications for our family plumbing business. I was unsure and overwhelmed on where to begin with a web site, he stepped in and provided all the support needed. We are very pleased with the product and service. We have trust in Brett and look forward to working with him in the future. Best described as Top Notch in service and results.

Dawn Skene

Brett, Thank you for such a wonderful new website. You were very helpful in the design phase of the project all the way through to the launch. The new site has even more features than I was expecting! I will recommend your work to anyone I know looking for a new website. I will definitely be calling in the future to add new features and expand the site.

Ben Baxter, Accent ERP

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