Mobile Web Design

Every day, more and more people are using their smartphones and tablets to surf the web and make purchases. Currently smartphone make up a quarter of all web traffic. Take a look at your Google Analytics, how many of your visitors are coming from a mobile site? More importantly, how many visitors are you losing because your website isn’t optimized for for mobile?

Let’s look at the numbers:

Why you need a mobile site

That’s a lot of people. And if your website isn’t optimized for mobile, you could be missing out. Fifty percent of people said that even if they liked a business, they will use them less often isn’t mobile-friendly.

Problems with Regular Websites on Mobile Devices

People like mobile websites. If they’re using a smartphone or a tablet to view your site, they expect your content to work accordingly.

Websites that aren’t optimized for mobile are a hassle. And people won’t put the effort into trying to figure how your site works.

It’s possible that your current site may have content that isn’t compatible with most mobile devices, like Flash. Broken links and content like this reduce your ranking in search engines and annoy users.

Forty-eight percent of consumers reported feeling frustrated and annoyed when they encountered a site that wasn’t optimized for mobile.

What Users are Looking For in a Mobile Website

This shift to mobile Internet usage means businesses have to rethink their websites. They now have to consider how customers are visiting the site, which means a completely new set of user requirements.

  • Click to call
  • Mobile map with directions
  • Contact forms
  • Easy Navigation
  • “Thumb” ready
  • Collapsible content and image sliders
  • Links to social media profiles
  • Link to the full desktop site

What Optimizing for Mobile Can Do For You

Increased traffic- Google likes mobile websites. By having a mobile site, you’re putting yourself in a position for people to find you whenever they’re using their smartphones or tablets. People don’t wait until they’re by a computer to do a search, they’re searching on their phones while they’re commuting, watching TV, even lying in bed. Search engines recognize mobile websites and rank them higher in search results done on a mobile device.

Reduce bounce rates- When users come to your website, they decide on average within .2 seconds if they’re going to stay. If your website is hard to navigate, confusing, and doesn’t look right on their screen (which most desktop sites don’t), they’re going to leave without even looking at your content. Having an optimized site that is easy for your viewers to navigate, will keep them around longer, which might eventually result in a new customer for your business.

Increase conversions- A website that’s mobile-friendly makes it easy for your customer to do what you want. Want them to fill out a form to sign up for your email newsletter? It probably would help if the form fit in the screen and the “submit” button was easy to press with a thumb. It’s hard enough to get a conversion, and not having a mobile-friendly website is just making your job harder.

Do you have a mobile website, but aren’t sure if it’s up to speed? Grab your smartphone and go to website, while following these steps:

  • Does it load in three seconds or less?
  • Are your eyes attracted to the key selling points?
  • Are you able to easily read the content
  • Is it easy to navigate?
  • Are you able to recognize the call of action? Are you able to act?
  • Does it provide a good user experience?
  • Would you spend time on the site if it was not your own?

If your current mobile site isn’t up to speed, or your website isn’t optimized for mobile, we can help!

 

Why Work With NEXTFLY

When you work with NEXTFLY to optimize your site, you work with a professional.  We are an Indianapolis Web Design company that knows the industry standards, and know what works and what doesn’t. We have a proven track record of improving conversion rates and reducing bounce rates when our clients optimize their sites for mobile.

How we do it

We start by looking at your existing website. We take into consideration how your current visitors are using the site, and how you want to them to use it. Doing this, we create a seamless transition between desktop and mobile sites, we work with your existing design and optimize it to fit both smartphones and tablets.

Give NEXTFLY a call today to see if we can help mobilize your website.


Or, Call us -> 317-219-3111


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Testimonials

Nextfly is in the process of redesigning our web site. I am very impressed with the quality of work performed byh Brett! His expertise with Web site design and logistics has been very helpful. Great to work with!

Karen Busse

I have been working with Julie for over a year now and would like to take this opportunity to say how pleased I am with her work and what a pleasure she is to work with. Julie always goes above and beyond the call of duty. Her response time is on the spot! Thanks Nextfly for letting Julie handle my account and Julie you are the BEST!!! :)

Tina Couch

I have worked with Brett for nearly 7 years now and can offer a strong recommendation for his work ethic, leadership abilities, and the ability to effectively manage multiple different tasks at any given time. He has remarkable people skills that have allowed him to mitigate conflict situations with an uncanny ease. I could not recommend a better person for a managerial role within an organization or to transact business with his organization.

Jonah Thompson

I really can't say enough good about this company. I hired them to do a website for my company, Healthy Pelvis Healthy Core. It is a well done website, and my clients consistently report it is easy to navigate, aesthetically pleasing, and very user friendly. I also consistently hear the words classy and professional when my clients come to me from my website. Andy Heiser, my contact, was uber responsive to any questions and concerns. I was weary of time constraints, and I found Andy was usually waiting on me because the company had rapid task turn around times during the development process. They worked responsively to create the look I wanted, gave me multiple options at every step of the way, and trained me in how to update the website on my own. Even after the website launched, they have been an available resource and offer very reasonable rates for any major changes I have requested. I had originally hired a different, independent person to do my website. The person delayed and delayed and couldn't deliver a reasonable product. Nextfly was competitively priced relative to other professional website companies and delivered on every promise. Feel free to contact me via my website if you need any references for this company. They are the real deal.

Nari Clemens

I would like to thank Brett Beck with Nextfly Communications for the quick service he and his staff provided. We Lewis Equipment Rental “D-B-A Pink Pots would like to note that Brett was easy to work with throughout the job. I would recommend them highly.

Rachel Lewis

I have been doing this for over 13 years and I have met and done business with a lot of people - Brett seems to be the most knowledgeable and sharpest of them all. I’m very impressed on how he runs his business. THANK YOU FOR ALL OF YOUR HELP!!!

Dan Kahn, Floors to your Home

Nextfly Communications is Awesome! I have had an online skin care company for three years now. I have had so many problems with the companies that I've hired in the past to help me get my business up and running online. I've been through it all, to long to list here. I knew that I needed to start over but at this point trusted NO ONE. It was so difficult because you would think that business to business people would have some respect for each other but that is not what I've discovered. They all were really friendly and helpful until they received payment and then everything changed. Attitude and everything. I got on Google and did a search for Internet hosting companies - I found a lot and interviewed a lot of companies. When I called Nextfly and spoke with Brett, he was so helpful, informative and reassuring, without being pushy. I didn't say yes right away because I still trusted no one and didn't want to give money away yet another time. I went back over everyone again - and then I made my decision to go with Brett and Nextfly. What a great decision! Brett has been nothing short of fabulous! Like the breath of fresh air that I have been needing! He has made sure that I have a safe and secure website that I can feel confident about my customers ordering their much loved products! I had three other companies say that they were going to do the same thing and they did nothing! Not only did I pay them for their so called services, but because they didn't set me up correctly, where my shopping cart didn't work right, I lost a lot of money in sales. I highly recommend Nextfly Communications for anyone who needs services such as these. Brett makes sure that every problem is solved. I've literally given him lists of my concerns and he goes right down the list, one at a time and fixes each one. Sorry this is such a long "rave" but I feel that Brett and Nextfly deserve it because people are really quick to complain but slow to praise - so thank you very much Brett and Nextfly!!! I am looking forward to a longlasting and profitable relationship! Veronica Chouinard-evenbetterskincare.com.

Veronica Chouinard - evenbetterskincare.com

Brett is a top notch professional in the web site design industry. He produces great work. His designs are creative, but at the same time maintain a high degree of functionality. He delivers excellent work at a very reasonable price and I would certainly recommend him to anyone seeking a very strong web presence.

Jon Knight - Primary Residential Mortgage

Andy has the ability to focus on what his client needs and then matches those needs with products and services. He is extremely creative in offering solutions and will go out of his way to make sure you are satisfied on every level. Andy\'s expertise is far superior to others in his field as he will investigate options for his clients until he find the right fit. Doing business with Andy has always been of great value to me.

Denise Soots

I would like to thank Brett Beck with Nextfly Communications for the quick service he and his staff provided. We Lewis Equipment Rental “D-B-A Pink Pots would like to note that Brett was easy to work with throughout the job. I would recommend them highly.

Johnny Lewis, Pink Pots

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