Mobile Web Design

Every day, more and more people are using their smartphones and tablets to surf the web and make purchases. Currently smartphone make up a quarter of all web traffic. Take a look at your Google Analytics, how many of your visitors are coming from a mobile site? More importantly, how many visitors are you losing because your website isn’t optimized for for mobile?

Let’s look at the numbers:

Why you need a mobile site

That’s a lot of people. And if your website isn’t optimized for mobile, you could be missing out. Fifty percent of people said that even if they liked a business, they will use them less often isn’t mobile-friendly.

Problems with Regular Websites on Mobile Devices

People like mobile websites. If they’re using a smartphone or a tablet to view your site, they expect your content to work accordingly.

Websites that aren’t optimized for mobile are a hassle. And people won’t put the effort into trying to figure how your site works.

It’s possible that your current site may have content that isn’t compatible with most mobile devices, like Flash. Broken links and content like this reduce your ranking in search engines and annoy users.

Forty-eight percent of consumers reported feeling frustrated and annoyed when they encountered a site that wasn’t optimized for mobile.

What Users are Looking For in a Mobile Website

This shift to mobile Internet usage means businesses have to rethink their websites. They now have to consider how customers are visiting the site, which means a completely new set of user requirements.

Tablet

  • Click to call
  • Mobile map with directions
  • Contact forms
  • Easy Navigation
  • “Thumb” ready
  • Collapsible content and image sliders
  • Links to social media profiles
  • Link to the full desktop site

What Optimizing for Mobile Can Do For You

Increased traffic- Google likes mobile websites. By having a mobile site, you’re putting yourself in a position for people to find you whenever they’re using their smartphones or tablets. People don’t wait until they’re by a computer to do a search, they’re searching on their phones while they’re commuting, watching TV, even lying in bed. Search engines recognize mobile websites and rank them higher in search results done on a mobile device.

Reduce bounce rates- When users come to your website, they decide on average within .2 seconds if they’re going to stay. If your website is hard to navigate, confusing, and doesn’t look right on their screen (which most desktop sites don’t), they’re going to leave without even looking at your content. Having an optimized site that is easy for your viewers to navigate, will keep them around longer, which might eventually result in a new customer for your business.

Increase conversions- A website that’s mobile-friendly makes it easy for your customer to do what you want. Want them to fill out a form to sign up for your email newsletter? It probably would help if the form fit in the screen and the “submit” button was easy to press with a thumb. It’s hard enough to get a conversion, and not having a mobile-friendly website is just making your job harder.

Do you have a mobile website, but aren’t sure if it’s up to speed? Grab your smartphone and go to website, while following these steps:

  • Does it load in three seconds or less?
  • Are your eyes attracted to the key selling points?
  • Are you able to easily read the content
  • Is it easy to navigate?
  • Are you able to recognize the call of action? Are you able to act?
  • Does it provide a good user experience?
  • Would you spend time on the site if it was not your own?

If your current mobile site isn’t up to speed, or your website isn’t optimized for mobile, we can help!

Why Work With NEXTFLY

When you work with NEXTFLY to optimize your site, you work with a professional.  We are an Indianapolis Web Design company that knows the industry standards, and know what works and what doesn’t. We have a proven track record of improving conversion rates and reducing bounce rates when our clients optimize their sites for mobile.

How we do it

We start by looking at your existing website. We take into consideration how your current visitors are using the site, and how you want to them to use it. Doing this, we create a seamless transition between desktop and mobile sites, we work with your existing design and optimize it to fit both smartphones and tablets.

Give NEXTFLY a call today to see if we can help mobilize your website.


Or, Call us -> 317-219-3111


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Testimonials

Using Nextfly has been the best decision we’ve made in regards to our online presence. They know exactly what they are doing and their experience really shows! Julie and Brett have been patient with us through all of our questions, revisions, training, etc. None of us are too well versed in website building, but we knew what we wanted in the end. Nextfly made that happen for us!!! They really made the whole process a breeze and we are very happy with their work and continued support.

Cheryl Hunt

“Brett Beck of Nextfly Communications created a rich Web site to publicize and sell The Dome in the Valley: The History and Rebirth of the West Baden Springs Hotel, which I recently published. Brett quickly understood my unique needs, guided me through the requirements of Web design and Web hosting, and professionally crafted a site that very effectively meets those needs. I have no hesitation strongly recommending Brett and Nextfly to anyone looking for Web site development or Web hosting. I know you will be pleased with your selection. James M. Vaughn, Author/Publisher The Dome in the Valley: The History and Rebirth of the West Baden Springs Hotel www.domeinthevalley.com”

James M. Vaughn

We used Brett Beck and Nextfly Communications for our family plumbing business. I was unsure and overwhelmed on where to begin with a web site, he stepped in and provided all the support needed. We are very pleased with the product and service. We have trust in Brett and look forward to working with him in the future. Best described as Top Notch in service and results.

Dawn Skene

Andy has the ability to focus on what his client needs and then matches those needs with products and services. He is extremely creative in offering solutions and will go out of his way to make sure you are satisfied on every level. Andy\'s expertise is far superior to others in his field as he will investigate options for his clients until he find the right fit. Doing business with Andy has always been of great value to me.

Denise Soots

I have been doing this for over 13 years and I have met and done business with a lot of people - Brett seems to be the most knowledgeable and sharpest of them all. I’m very impressed on how he runs his business. THANK YOU FOR ALL OF YOUR HELP!!!

Dan Kahn, Floors to your Home

Working with Andy and Julie was great. There attention to detail and ability to help me with my site was the best I could have hoped for. Also, their follow up service was even better! They are always willing to help!

Darrell Dolan

Brett, I wanted to thank you for the great job you have done on the http://www.amalgaway.com/ WEB site. We have had many complements on the simplicity and functionality of our site. You have also greatly enhanced our position on both the major search engines. I do not know how you did it but you eliminated all the Spam orders we used to get in the past. This one point has saved us time and money because even when we suspected they were bogus orders we had to chase them down. Thanks again you have been a great asset to Amalgaway.

Jerry Jensen, Amalgaway

I really can't say enough good about this company. I hired them to do a website for my company, Healthy Pelvis Healthy Core. It is a well done website, and my clients consistently report it is easy to navigate, aesthetically pleasing, and very user friendly. I also consistently hear the words classy and professional when my clients come to me from my website. Andy Heiser, my contact, was uber responsive to any questions and concerns. I was weary of time constraints, and I found Andy was usually waiting on me because the company had rapid task turn around times during the development process. They worked responsively to create the look I wanted, gave me multiple options at every step of the way, and trained me in how to update the website on my own. Even after the website launched, they have been an available resource and offer very reasonable rates for any major changes I have requested. I had originally hired a different, independent person to do my website. The person delayed and delayed and couldn't deliver a reasonable product. Nextfly was competitively priced relative to other professional website companies and delivered on every promise. Feel free to contact me via my website if you need any references for this company. They are the real deal.

Nari Clemens

Brett, Thank you for such a wonderful new website. You were very helpful in the design phase of the project all the way through to the launch. The new site has even more features than I was expecting! I will recommend your work to anyone I know looking for a new website. I will definitely be calling in the future to add new features and expand the site.

Ben Baxter, Accent ERP

We worked with Nextfly to completely update and overhaul our company's website to a much more modern design. We couldn't be happier with the overall design and execution of the site! They listened to all of our ideas then really took them to the next level. Very innovative ideas that really made our website stick out from the competition. Always responsive and easy to work with and I highly recommend them!

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