Many people consider all websites to be created equally. They are nothing more than an online business card that people can reference when they want to research your company. “Why would I pay someone to develop a webpage for my business when I can just get one for free?”
Let’s look at a few major reasons that you should hire Phoenix Web Design in the Phoenix area when creating a webpage for your company.
Your company’s website is the online face of your business. How you appear online can have an immediate effect on a potential client’s first impression. According to a recent article on Adweek, “81% of consumers conduct online research before making purchases”. It is now more important than ever that your company has an online presence that is professional. Phoenix Web Design will give your website a clean and modern look that is easy to navigate. It should have a call to action that encourages people to reach out to you. If you perform a Google search of your own industry, you will see the top performers have these qualities on their site and it is driving in business for them. A bad looking website can have the complete opposite effect. You could be driving away business based on the way your site was designed. On average, consumers visit 3 or more sites when researching before a purchase. Is your website one of the top 3 in your industry in appearance?
Search Engine Optimization (SEO)
You could have the best looking site on the internet but if no one can find it when searching it means very little. 60% of consumers start their research on a search engine. As we are all aware, Google is the one that matters. Phoenix Web Design will excel your site to show as a top website to view when it has SEO. Google has around 25 different sets of criteria that they require for your website to be considered optimized. A free website will ensure that nearly none of these criteria are met. Phoenix Web Design will guarantee that all of them are met. Another important piece of SEO is that you show up on local searches. Here in Phoenix, it is important that you show up as the closest business to the person looking for you. Your website must also have the proper relevant content in order to noticed. Being on page 1 means everything these days, not many researchers will make it past the first page. When searching for a strong SEO company in the Phoenix area, be sure to check their online portfolio. All of their best work should be listed there. They should also rank on the first page of the search results.
51% of consumers are browsing the internet daily via mobile device as apposed to the 41% who are using a desktop or laptop. How does your website look when viewed from a smartphone? Do you have to pinch, zoom and pan around to view different parts of the site? Do you have to click on really small links? If so, 70% of the mobile viewers of your website will leave within the first 5 seconds of their visit. Phoenix Web Design can enable your site to be mobile friendly, which is one of the most important steps in increasing your online traffic. A responsive website will look clean and be easy to read. It will have a “1 click to call” option where people can easily reach out once they’ve found you. They should also be able to input their contact info into easy to use fields when requesting that you contact them. Phoenix Web Design here in Phoenix will ensure that mobile viewers find your site pleasing and easy to navigate from their mobile device.
At Phoenix Web Design in Phoenix, you get what you pay for. There are companies out there who charge top dollar for these services. At NEXTFLY web design, we have found surefire techniques to deliver these benefits to small and mid-sized businesses in the Phoenix area without breaking the bank. We also have hosting and branding packages available.
If you are interested in a free, no-hassle consultation, please email me today at Phoenix Web Design. I will be happy to visit you and make the proper recommendations to get your company the website and exposure that it deserves.
“Your online image is our business”