Digital Marketing Specialist

Thank you for your interest in a career with NEXTFLY Web Design.

Opportunity:

Nextfly is expanding our digital marketing and looking for an individual who can build/optimize paid search and social advertising campaigns.  This position requires a strong understanding of paid search and paid social ad platforms, conversion rate optimization and web analytics. This position will be responsible for leading the digital effort for external marketing including: strategy development and execution; social media management; strong emphasis on content development and execution.

Job Requirements

  • Project Manage Website Design/Development projects & Digital Marketing Retainers
  • Collaborate and lead company email marketing, includes creating and managing campaigns, content, distribution, and tracking of outbound messaging.
  • Implement and oversee campaign lifecycle – the research and development, implementation and ongoing optimization of client campaigns.
  • Lead and manage Google and Facebook paid campaigns
  • Manage the day-to-day paid PPC activities across multiple search engines (Google, Bing, and Yahoo) and paid social ad platforms (Facebook, LinkedIn, Twitter)
  • Analyze campaign performance and ROI using web analytics platforms
  • Interaction with WordPress and CSS
  • Optimize client keyword portfolio with ad copy, landing pages, bidding strategies, negative keywords,
  • Report on the business impact of the paid media campaigns
  • Identify opportunities to implement and improve the measurement and reporting of key client metrics (KPIs)

Experience:

  • 2 years experience working with WordPress or similar Content Management System
  • 2 years experience with paid search and social platforms
  • Bachelors degree in Marketing or Computer related field preferred
  • Google AdWords certification preferred
  • Deep understanding of Google Adwords and Bing Ads
  • Experience with Facebook, LinkedIn, and Twitter advertising
  • Deep understanding of display advertising and retargeting
  • Contribute to multiple projects simultaneously and meet deadlines
  • Ability to conduct  online research and data analysis
  • Adobe Creative Suite’s Photoshop, InDesign, and/or Illustrator software
  • Proficiency in Microsoft Excel

What’s in it for you?

  • Opportunity to work with a small but growing company
  • Competitive Salary + performance bonuses
  • Complete Medical, Dental and Vision benefits
  • Vacation and Personal time off
  • Earned “Work From Home” days
  • Simple IRA + company match
  • Multiple “outside the office” team building activities
  • Ability to shape Nextfly’s Marketing Department
  • Work directly with Business Owners, CEO’s and other Marketing Directors
Are you ready to make a difference with NEXTFLY?  Please apply below!

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